Website Pop-Ups in 2019 – Love 'em or Lose 'em?
Pop-ups can, and do, work when done right. But what is that happy medium? Do they hurt your SEO? How can you get positive results versus simply annoying the visitor?
by
Mary Ann Hegvold
on January 4, 2019
How HubSpot CRM Won Our Hearts: A Comparison to Salesforce
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Topics: Sales
by
Lindsey Gutierrez
on December 21, 2018
5 Website Font Mistakes You Don’t Want to Make
There are 5 font mistakes you don't want to make on your website; they include:
- Using too many fonts
- Using all the same size fonts
- Using illegible fonts
- Using the wrong fonts for the mood
- No typographic contrast
Choosing the best font for a website can feel like playing the memory game....
Topics: Website Design
by
Tabitha Young
on December 18, 2018
Why Your Business Needs a Website, Not Just a Facebook Business Page
It amazes me how many companies do not have websites -- or have essentially ignored their website -- and have focused their efforts on building a Facebook business page. I'm constantly finding businesses that they need to either create a website or put more emphasis on what they've got. Whether...
Topics: Web Development, Social Media
by
Tabitha Young
on November 19, 2018
Start Optimizing Your Website's SEO in 5 Steps
Spoiler Alert: There’s No SEO Magic Bullet!
Have a website? Building a website? Already built a website? Thinking about a starting a website?
If you can answer "yes" to any form of the above listed questions, and you're worried about your website's SEO ranking, then you're in the right place!
...
Topics: Website Lead Generation, SEO, Web Development
by
Mark Croft
on March 14, 2018
Lion Lessons Learned from HubSpot’s Pipeline Generation Bootcamp
I wasn’t super excited about going to Boston in January. Experiencing Boston’s epic winter weather wasn’t high on my list of life achievements. Passing the frozen Charles River on the way to 25 First Street in Cambridge, I didn’t realize that what was to come would equip me to better help others.
Topics: Sales Process
by
Mary Ann Hegvold
on February 20, 2018
Three Steps to Closing More Sales: Lessons from HubSpot's Sales Training Bootcamp
Earlier this year I was selected to attend a sales skills training program at HubSpot. It was a mind-melting experience with great information coming at us from HubSpot's best-of-the-best sales trainers – David Weinhaus and Dan Tyre. As I reflected on all that we learned I realized that closing...
Topics: Sales
by
Mary Ann Hegvold
on December 29, 2017
Physician Online Reputation Management in 2018
A few years ago, when we first wrote about online physician reputation management there were fewer people writing and reading reviews, especially for physicians and other healthcare experiences. The tide has turned since then and now we're seeing that physician reviews are playing a significant...
by
Mark Croft
on September 15, 2017
5 Things You Need for Improved SEO But May Not Know How to Do
Most everyone knows that carefully created content is one of the keys to an effective SEO strategy. But there are some technical details that can also affect your rankings. You could be doing (or not doing) things that are keeping your website from rising in organic results. Some of SEO...
Topics: SEO, Web Development
by
Mary Ann Hegvold
on August 18, 2017
10 Things to Know Before Starting an Inbound Marketing Program
It's no secret that most businesses are trying to grow, and you do that through sales. But getting qualified sales leads can be the toughest part of the process. What if the leads came to you? What if you didn't have to work so hard to pull in leads? Enter inbound marketing. With inbound...
Topics: Inbound Marketing, SEO
by
Tabitha Young
on July 27, 2017
What Are Backlinks And Do They Matter?
Even though the changes on how backlinks affect SEO rankings happened years ago, We're still finding that many of our clients don't quite understand what they are or how they affect their web rankings. Which is ok!
After all, we are the SEO experts and stay on top of these things so our clients...
Topics: SEO
by
Mary Ann Hegvold
on June 27, 2017
Beware of SEO Trollers: How to Tell the SEO Experts from the Hacks
How many times a week do you get emails and phone calls telling you that you have terrible SEO? For us it's got to be 3-5 times every single week. What are they seeing that causes such grave concern for my company and my website's health?
The simple answer? In most cases they haven't seen...
Topics: SEO